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QlikView Expressor is metadata management “the QlikView way” — a disruptive approach to data management. It is simple and descriptive, not complex and prescriptive. Consistently capture and manage metadata as you build analytic apps, rather than be locked into a semantic layer up front. QlikTech is redefining metadata management just as it redefined business intelligence. QlikView Expressor gives IT a holistic view of how and where data is used across the QlikView environment. At the same time, business communities are empowered to create their own analytic apps with confidence in the data and all needed security and governance controls in place. Metadata management is critical for large QlikView deployments. With QlikView Expressor, data integration pros define data attributes once and reuse them across the enterprise in all QlikView apps that use the same data. QlikView developers can also use pre-defined data flows to speed up creation and deployment of apps. This repeatable and consistent approach to creating common business and data definitions ensures solid data governance.